As Director, Marketing Operations & Campaign Management you will be responsible for the overall coordination and implementation of integrated marketing campaigns across channels designed to drive new customer acquisition. The Director is responsible for overseeing the CRM campaign managing, targeting and reporting. This position will also be responsible for operationalizing the analytical efforts of the CRM team through the implementation of valid test and control strategies, and the building of new capabilities to optimize campaigns and enable future growth. The Marketing Campaign Operations Director will possess excellent operational skills, comfort working with data, testing methodology, analyzing results and understanding key drivers of performance.
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